Humans Interviewed

Bridgette Cox

Bridgette Cox

Learning and Development Lead · Institute of Project Management Generation X

Bridgette Cox works in learning and development, which is an interesting place to stand when everyone suddenly acquires a machine that can produce something resembling competence in seconds. She gave me two questions. Are you doing it right? And are you doing the right thing? AI is becoming very good at helping with the first. The trouble starts when we forget somebody still has to ask the second.

There are two questions you can ask about any piece of work. Are you doing it right, and are you doing the right thing?

Bridgette Cox

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